What is the cocktail dress code?

The cocktail dress code emerged during Prohibition in the United States (1920–1933), when alcohol was illegal. People secretly hosted sophisticated parties where cocktails were served. For these occasions, a formal style of dressing evolved with subtle, more relaxed details. In this article, we cover everything you need to put together the right cocktail outfit:

By Pascal·21-05-2026·Calculate reading time
What is the cocktail dress code?
The cocktail dress code sits one step below black tie: refined with a playful twist. Here’s how to put together a successful cocktail look for the occasion.

What does a cocktail outfit involve?

In terms of formality, the cocktail dress code sits one step below black tie. The idea is to create an elegant look, with a playful twist. Cocktail attire is therefore a common sight at weddings, corporate drinks and anniversaries. The foundation of a successful cocktail outfit is the suit. From there, you build the rest with matching pieces, such as:

Key tips to keep in mind

  • Choose a light-coloured shirt
    white shirt or light blue shirt is always a safe choice. A subtle pattern is fine, as long as it suits the occasion.
  • Pay attention to the colour palette
    Dark and neutral colours are the standard, but in summer you can opt for lighter shades.
  • Add a subtle personal touch
    For example, choose a pocket squarecufflinks or an elegant watch.

What to avoid when putting together cocktail outfits

  • Overly formal clothing
    A full tuxedo with patent leather shoes can easily come across as over the top.
  • Avoid tight fits
    Don’t wear an outfit that highlights your body shape in all the wrong places.
  • Unkempt clothing or shoes
    Make sure everything is perfectly pressed and polished!

Brands that match this dress code

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